EN – Vilde Waksvik – Case Study – EmpowrCoach

Vilde Waksvik - Case Study

77% increase in top-line revenue in just 3 months!

Overview:
We began working with Vilde in February 2024, and after only three months of collaboration, she had already boosted her revenue by an average of 77%, thanks to the successful strategies implemented. These included a spring campaign, new pricing structure, improved content plan, and much more.

Revenue Growth

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LTV Increase

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More Organic Leads

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Background

Vilde is a mother of two and a well-known figure in the coaching industry. She previously worked with a major player in the market, receiving support in management, marketing, and business strategies. At the end of 2023, she decided to go independent after realizing her previous partnership wasn’t delivering significant results.

Over time, Vilde recognized the value of a professional partnership like the one EmpowrCoach provides in supporting the growth of online coaches. After hearing from another coach about the positive impact we had on their business, she reached out to us in January 2024. We quickly identified strategic changes that would significantly enhance Vilde’s business, and we partnered together to help her thrive.

At EmpowrCoach, we prioritize the unique goals of every coach we work with. For Vilde, we crafted a strategy and plan that lets her take weekends off to spend with her family while still running a profitable business that consistently meets her revenue targets.

Higher Revenue and More Motivated Leads

The first step was to create a pricing structure that appealed to her clients and ensured she enrolled enough new clients each month for steady growth. Before this, many clients often left after a short time, making it challenging to sustain growth.

New sales methods and strategies were implemented, and with the new branding and content plan that Vilde executed effectively, she now attracts more and better leads each week who are ready and motivated to start working with her.

This even led to a point where Vilde had so many new clients that she had to delay starting new clients by several weeks just to keep up with the demand and create new plans. While it was a “good problem” to have, we adjusted it to better fit Vilde’s goals and needs on a weekly and monthly basis.

Campaign Planning and Content Plan

The list of things we help our coaches with is extensive, but it’s always tailored to each coach’s situation and needs. Similarly, we identified that a spring campaign would have a significant impact for Vilde, and the results exceeded expectations!

We also established a content plan that created a better balance between personal content, relatable posts, coaching-related content, and much more. This has meant that Vilde now gets many more organic leads than before, and they’re even more motivated to start working with her.

Branding and Content Strategy

At EmpowrCoach, branding and content are among our main focus areas when working with coaches, and this was true for Vilde as well. We created a plan that matched the content she enjoys making and the kind that would work best for her brand—and it was (and still is) a great success!